As your company enters or expands sales in international markets, it's important to identify the key players in your industry and their current and future strategic impact on your company and the global industry. The key players include strategic buyers of goods and services in your industry, strategic market segments in your industry, strategic country markets, and strategic competitors in your industry.
This one-hour webinar will help you understand why it's important to begin identifying these strategic players, where this information can be found, and how to use this information to help your company improve and maintain its global competitiveness. For more than 30 years, Sandy Renner has been helping U.S. companies of all sizes identify these global strategic players, identify the best countries to sell their goods, find industry partners who can help facilitate that growth, and reduce the pain and risk associated with global expansion. Tony Kramer is a serial entrepreneur with a passion for building innovative software. His prior experience includes leading 2 software companies to successful exits.
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