Even in today's digital age, the exchange of business cards remains a common practice. A business card is an effective tool for both broadening your network of contacts and promoting your company. This is especially true for a small and medium-size company looking to expand internationally.
In many countries, business cards are exchanged at the onset of introductions and thus play a role in fostering long-term business relations. A business card is a reflection of your company and can create an important first impression. In fact, when handled effectively, it can be one of your company's most valuable marketing tools to promote and further the credibility of your business.